App types
In the Zid App Market, we support two types of Applications: Public/private Applications, and Shipping Applications. Each has a specific cycle you must follow to achieve a successful integration.
1. Public/Private Application
Public applications are organized into six main categories in the Zid App Market, each containing subcategories to help merchants discover relevant solutions.
Marketing & Growth
Marketing & Growth
WhatsApp Marketing
Email & SMS
Marketing Automation
Tracking & Attribution
Affiliate & Influencer
SEO
Loyalty & Rewards
CRM
Sales & Conversion
Sales & Conversion
Offers & Promotions
Cross-sell & Upsell
Cart Recovery
Reviews & Ratings
Visual Content & Stories
Sales Channels
Operations & Store Management
Operations & Store Management
Products & Inventory
Order Management
Returns & Exchanges
ERP & Integrations
Product Sourcing
Finance & Payments
Finance & Payments
Accounting & Invoicing
Tax & ZATCA
BNPL
Store & Customer Experience
Store & Customer Experience
Storefront Enhancements
Mobile Apps
Customer Support & Chat
Bookings & Subscriptions
AI & Analytics
AI & Analytics
AI & Assistants
Analytics & Reporting
Pricing & Competitor Intel
Note: Existing applications have been automatically migrated to the updated categories and subcategories. No action is required from partners.
2. Shipping Application
This type includes any logistics services such as:
Shipping
Fulfillment
Dark stores
Shipping applications are listed under Shipping & Fulfilment on the public Zid App Market. In the merchant dashboard, shipping applications appear on the dedicated Shipping page rather than in the App Market application list.
Embedded App Tag
Embedded applications are now identified with an "Embedded" tag on their app cards in the Zid App Market, replacing the previous separate embedded apps section.
The tag appears automatically based on the existing embedded app setting configured in the Partner Dashboard.
Note: No additional configuration or action is required from partners.
App Appearance options
As a developer, you can publish applications in two ways: Public and Private Applications; under the hood, both types are the same. However, the only difference is the listing status.
1. Public application:
Will be published on the market for all of our merchants, so any merchant can view it and install it.
2. Private application:
A private application is created for one specific Zid store and is not listed publicly in Zid App Market.
Partners can create a private app directly from the Partner Dashboard by selecting Private, entering the target Store ID, and sharing the generated activation link with the merchant.
The merchant activates the app directly through the standard OAuth consent flow. No Zid review or manual installation is required.
For complete setup and activation details, see Create a private app.